Cooper invented Goal-Directed Design, a high-impact problem-solving framework. Through deep qualitative research, we uncover your customers' behaviors and motivations. We use these insights to design creative solutions that inspire loyalty and achieve ambitious business goals. Our approach is collaborative, and our recommendations are actionable.
Through Cooper Professional Education, our world-class consultants teach the methods and best practices we pioneered to empower students and clients to create superlative products and services. We offer more than 60 public courses between San Francisco and New York. We can also bring our courses to you, anywhere on Planet Earth.
Our coaches mentor and guide clients to solve a targeted problem using Cooper's signature methods. Through interactive and intensive one to four day workshops, your team will get on the same page, build new skills, and make real progress towards your goals.
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We are thrilled to announce that effective October 4, 2017, Cooper has joined the Designit family. Designit is a global strategic design firm with a team of 550+ designers, researchers, and technologists across 14 offices worldwide. Designit is part of the leading technology company, Wipro.