When Practice Fusion recently announced it’s spectacular $70M financing round, cheers went up not only throughout the healthcare sector, where the company is one of the fastest growing health tech pioneers, but also within the halls of Cooper, where the design and prototype for Practice Fusion’s 2013 IxDA award-winning ipad app was born.
Stefan Klocek, former Cooperista and now Practice Fusion’s Senior Director of Design, had a critical role in the development of that iPad application while at Cooper, and now that he has joined Practice Fusion, he took a moment to get on the phone with us and share his unique inside perspective on the impact design can have on businesses.
“It’s not been hard to trace how Cooper’s original design for Practice Fusion’s mobile platform became a seminal turning point in how our business makes products today,” Klocek said, after we exchanged verbal high-fives. “Following the Cooper engagement I’ve been able to see firsthand how the organization shifted its perspective from design being something added on later, to actually driving decisions around branding and product development.”
And Practice Fusion’s investment in design is growing. “Our design team went from 5 to 17 people in six months,” Klocek added. “The original mobile app project that Practice Fusion worked on with Cooper really demonstrated to everyone here the value of design, ultimately driving decisions to rebrand our website and redesign our flagship product.”
To which we say, huzzah!
Big congratulations to Practice Fusion for continuing to raise the bar and the standard of data management for healthcare.