Most of us need an extra little boost (or nudge, or shove) to reach a goal. We can't do everything alone, and our friends and families can be powerful support systems. The strength of these relationships is at the core of why we love HealthRally. They offer an intriguing new way for friends and family to motivate each other to reach important goals with rewards. You can post a goal and ask friends to support you along the way. Or, friends can proactively post a reward to encourage you to stick to a goal. For instance, if you want to lose a few pounds, I could offer a shopping trip for a new outfit in your new size as motivation to keep trying to lose weight.
We are thrilled to be working with HealthRally through our partnership with Rock Health, offering design mentoring and training to Rock Health's start-ups. HealthRally is passionate, focused, and mission-driven, and 2012 is shaping up to be a great year for the company. Here are excerpts of a conversation with CEO & Co-founder Zack Lynch about what makes HealthRally so great.