We wrote the books on designing successful technology products
books
Designing for the Digital Age: How to Create Human-Centered Products and Services
Wiley; ISBN 0470229101
Designing successful products and services in the digital age requires a multidisciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of this and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.
Reviews
"Kim is one of the brightest minds in the world of user experience design. Her work on Goal-Directed Design and persona development has set a standard."
Jared Spool, Founding Principal
User Interface Engineering
User Interface Engineering
About Face 3: The Essentials of Interaction Design
Wiley; ISBN: 0470084111
This completely updated volume presents the effective and practical tools you need to design great desktop applications, Web applications, and mobile devices. This book will teach you the principles of good product behavior and introduce you to Cooper's Goal-Directed Design, from conducting user research to defining your product's interaction using personas and scenarios. In short, About Face 3 will show you how to design the best possible digital products and services.
Reviews
"About Face is one of the very rare design books that's fun to read, even though it rocks fundamental beliefs and packs the page with useful information. It's a must-read for anyone who wants to understand what the software design process should be (but usually isn't). The perspective is unique: intellectually rigorous enough for academics while remaining focused on helping practitioners. I'd recommend this book to anybody in the business."
Harley Manning, Research Director
Forrester Research
Forrester Research
The Inmates Are Running the Asylum: Why High-Tech Products Drive Us Crazy
SAMS; ISBN: 0-67231-649-8
The Inmates Are Running the Asylum argues that, despite appearances, business executives are simply not the ones in control of the high-tech industry. They have inadvertently put programmers and engineers in charge, leading to products and processes that waste huge amounts of money, squander customer loyalty, and erode competitive advantage. They have let the inmates run the asylum. Alan Cooper offers a provocative, insightful, and entertaining explanation of how talented people repeatedly design bad software-based products. More importantly, he uses his own work with companies big and small to show how to create products that will both thrill users and improve the bottom line.
Reviews
"Once again, Alan Cooper shows the way. His books should be required reading for all those technology companies who think they are serving their customers: Think again. We need more books like this one, and more people like Alan Cooper."
Don Norman, Nielsen Norman Group, author of Emotional Design: Why we love (or hate) everyday things
Copyright 2010 by Cooper. All Rights Reserved.
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